AFCON 2025 in Morocco gave us everything. Thunderbolts from outside the box. Celebrations that shook the stadium. Shock results that killed betting slips across the continent.
But above all that noise, one man became louder than all the goals combined.
A DR Congo supporter. Kuka Muladinga.
No dancing. No sitting. No drama.
Just a man standing every single match hand raised in honour of the late Patrice Lumumba.
Rain? He stood. Heat? He stood. Pressure? He stood.
For 120 minutes in that brutal Round of 16 clash against Algeria, he stood again. Extra time. Tired legs. Heavy hearts.
And when DR Congo was finally knocked out in the 120th minute… He still stood.
That moment punched the whole continent in the chest.
BUSINESS IS NOT FOR PEOPLE WHO SIT DOWN TOO EARLY
Let me tell you something they don’t put in business books.
Entrepreneurship is not about logos, offices, or posting “CEO” on LinkedIn.
It’s about standing when everything tells you to sit down.
Standing when:
- Clients promise and don’t pay
- ZIMRA arrives with a smile and a file
- Compliance fees pile up like laundry
- Your friends with salaries are buying cars while you’re buying airtime on credit
Most people quit not because business is impossible… They quit because standing is uncomfortable.
EVERY ENTREPRENEUR PLAYS EXTRA TIME
Nobody tells you this part.
Business has extra time. And sometimes extra extra time.
You think:
“If I just survive year one…”
Then year two comes with new problems wearing a different jersey.
You fix cashflow compliance attacks. You fix compliance staff resign. You hire staff customers disappear.
And just when you think the whistle will blow… The referee adds five more minutes.
That’s where most entrepreneurs sit down.
That’s where Kuka didn’t.
RESILIENCE IS A DAILY DECISION
Kuka Muladinga didn’t stand once. He stood every match.
That’s the lesson.
Resilience is not motivation. It’s not vibes. It’s not shouting “I can do it” on Monday and crying on Wednesday.
It’s waking up every day and saying:
“I will show up again.”
Even when:
- Sales are quiet
- The phone is silent
- The account balance insults you
Standing again. Pitching again. Trying again.
BELIEF IS YOUR STRONGEST KIT
Before customers believe in you, you must believe in yourself.
Not arrogance. Not fake confidence.
Real belief that says:
“I might lose this match, but I’m not leaving the tournament.”
DR Congo lost the game. But that supporter won something bigger respect.
Many entrepreneurs lose deals, contracts, even businesses. But those who stay standing always win experience, wisdom, and eventually… momentum.
DON’T QUIT AT 119 MINUTES
Some of you are one minute away from breakthrough. One deal away. One pivot away. One lesson away.
And you’re tired.
I know.
But remember this image: A man. A raised hand. 120 minutes. No excuses.
If he could stand for his country… You can stand for your dream.
Don’t sit down yet. The whistle hasn’t blown.
Standing is not motivation it’s a system. If you want your business to last 10+ years, not just survive one tough season, you need structure, discipline, and execution support, not hype.
We help businesses build resilience into systems sales processes, execution rhythms, team discipline, and leadership standards so you don’t quit at the 119th minute. +263 77 961 9739 | +260 972 936 033
By The Chartered Vendor
