When I first started running businesses, I used to wonder: Why would all the decision makers, including salespeople, be locked in a Monday morning meeting from 9am to 1pm?
That’s four solid hours the most productive time of the day wasted in a boardroom, while opportunities slip through your fingers.
Let me be blunt: Monday morning meetings are not for small companies.
Large corporates can afford it. They have structures, systems, and departments that keep running while managers are locked in. Their sales don’t depend on a single person making calls or knocking on doors that very morning.
But for small businesses, every second and every minute is oxygen. When your salespeople are in a meeting, no one is prospecting, no one is calling clients, and no one is closing deals. That’s not just lost time it’s lost revenue.
If you are still building your company, rethink when you meet. Here are smarter options:
1. After Hours (5pm–7pm)
○ Daily operations are done.
○ Salespeople have already pitched, followed up, and chased payments.
○ Management can now focus on strategy without hurting productivity.
2. Weekends (Saturday or Sunday)
○ The environment is more relaxed.
○ Fewer interruptions from clients and daily firefighting.
○ A great time for deep strategy, brainstorming, and alignment.
3. Short & Sharp Check-Ins
○ Instead of a 4-hour marathon, try 30-minute stand-ups mid-week.
○ Keep the big strategy sessions separate from execution time.
Don’t confuse activity with productivity.
Big companies have the luxury of time. Small companies have the urgency of survival.
If you’re still growing, you need your best hours focused on customers, sales, and delivery not sitting in a boardroom proving that you’re “organized.
Small companies should design meetings that suit their reality, not mimic big corporates. Meet when the pressure is low, when sales calls are done, and when the team can think clearly.
Because at the end of the day, every second matters when you are building a timeless business.
By The Chartered Vendor
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